Best Practices: DOs and DON’Ts on Facebook for Hotel Marketers

The eBook Show, Share, Stand Out: The Most Important Hotel Marketing Trends to Watch in 2015 provides a comprehensive overview on how to approach hotel marketing in 2015.

One of the topics covered within the ebook covers social media for hotel marketing. As one of the most important social media networks is Facebook we asked the team at Leonardo to provide us with a quick DOs and DON’Ts overview for Facebook to get started as a hotel marketer. Here we go!

With 1.3 billion users on Facebook (Statistic Brain), it’s never been more important to use it as a marketing platform to reach and engage your guests online.

A Facebook page makes it easy for travel shoppers to find your hotel online, and it allows them to begin their shopping journey with a great first impression. An excellent way to optimize your Facebook page for the best impact is to follow our simple guide of Dos and Don’ts for hotel marketers: