David: Obviously there are opportunities constantly. For me the main one is kind of a ‘silent’ one which comes with the new generation of people working at hotels. It is not an opportunity in the consumer or travel market area, but one at hotel level. Lot´s of young people, digital natives, being used to and having accepted that technology is essential for their business.
For me this is one of the biggest changes, kind of a ‘silent’ change. But by that it has become a lot easier to speak with hoteliers about technology than 4 to 5 years ago.
Daniel: That´s a nice approach actually and I can absolutely confirm that thinking back into the good old days in 2007 when I started working at MICROS-Fidelio.
Coming back to the topic services, as this for us here at opensmjle is key to whatever we do. Could you explain a bit about your on-boarding process with new customers? How do you and your team approach new projects and how do you coordinate that with your partnering companies?
David: For us it was clear from the very beginning that even if the technology is based in the US, we would not only deliver the sale, as this would not offer a high value to the hoteliers.
We cannot leave the hotels here in Europe alone with the providers in the US. And that for different reasons, some of them being very obvious certainly.
When a European hotelier has a question in the morning, the guys in the US are still sleeping in the middle of the night and on top they don´t speak the different European languages. So basically it was very easy for us. When you have a Cross-Tinental product our team in Barcelona speaking multiple European languages is taking care of the first line support and on-boarding process of our customers. And that even though the technical implementation of a new customer is done by our partners in the US.
At all times it is our team interacting with the customer making sure we receive all information needed before setting up the product in the respective language, no matter whether it is German, French, Spanish or other languages.
And once the training is done, as well by our team in Barcelona, first line support will always remain to be in Barcelona during European service times and if possible in local language.
Daniel: Could you outline which languages are currently supported?
David: Sure. Certainly English and Spanish, plus Italian, French and German.
Daniel: Nice. I guess that means the team keeps on growing as we speak. We are already in the final part of the interview. Are there any news around Cross-Tinental? What´s the logical next step for you guys?
David: We are contemplating a couple of ways to grow further.
One way is to add 1 or 2 new products to our portfolio. When we speak to hoteliers explaining our services they for example ask for additional solutions such as a CRM. And as we see these kind of questions coming from our customers we might add 1 or 2 products soon.
And then we already have been traveling to the Middle-East to grow further in that region. So one way is the product portfolio and another way is the market.
Daniel: More or less in the same context – and I kind of struggle as well when people ask me this question, as it is not that easy to judge as a start-up. Where do you see Cross-Tinental in around 3 years? Do you have a certain vision or picture in mind?
David: I guess we have a midterm vision, as longterm is really hard to say. In midterm we would like to the main technology platform for hotels in Europe, run by really well educated people in technology. We want to be the reference for high-tech solutions here in our region.
Daniel: And finally, where can people learn more about you, Cross-Tinental or the Hotel Tech Platform? Where would you send people looking for more information about you guys or that would like to get in touch?
David: Please call me directly or send me an email. I am always open to new request and happy to help. And then certainly our website www.hotel-techplatform.com.
Daniel: Thanks David for the interesting interview. I am really looking forward to what is coming next with Cross-Tinental and the Hotel Tech Platform, how the portfolio will grow, how the team will grow and so on. This will be very interesting to watch.
David: Daniel, thanks so much for the opportunity to present the idea behind Cross-Tinental. Much appreciated!
About Hotel technology Platform:
Hotel Technology Platform is designed to manage efficiently all the needs of any hotel or chain. HTP’s software products are complementary and user-friendly, and allow the hotels to increase their revenues. With HTP, the hotels always have local support service of experts who solve any issue and help them to become more competitive.
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