Radka consults hotels and hotel groups within Czech Republic, Slovakia and Poland on how to optimize their revenue managements strategies, their overall online presence and best practices for social media. Furthermore she initiated the dotcomHOTEL.eu conference for Eastern European markets bringing together global consulting and software providers with the local markets.
Radka, please share some news with us on the next events you will host.
The next bigger events will be hosted in Budapest end of May followed by events in Prague and Warsaw in October 2013 covering the topics E-Commerce, Revenue Management and Social Media Handling with many workshops and top speakers. Again many interesting providers will be present to share insights on the latest developments and best practices within the hospitality market with a dedication for the respective markets.
What about digital reputation? Is this a big topic for your markets?
In our region the situation probably is a bit different compared to the bigger markets such as UK, Germany or even the US. Our customers need to focus more on basic things first. They know this has growing importance internationally, but our local markets still have fewer reviews and comments from international guests and specifically outside of the bigger cities such as Prague, Bratislava or Warsaw the hotels still lack on the experience and internal experts on how to use this to their advantage. That is why we need to educate them constantly and help them grow their business by these new innovative segments.
Thank you again to Julia, Radka, Daniel, Dominik and the further experts we met during the last weeks for your feedback.
Image source for the prisma: Ethority