Use Reviews To Improve the Hotel Experience

This is a guest article by Alex Gaggioli, Marketing Coordinator at Cloudbeds.

Most hoteliers and property owners have a love-hate relationship with online reviews. Some reviews are fair and just, while others are purposefully hurtful, or even worse, fake.

Today’s hoteliers are learning to love guest reviews, both negative and positive, because they help identify actionable insights for their property. Learn how to use your hotel’s reviews to your advantage and find ways to elevate your guest’s experience.

In Cloudbeds’ opinion, we believe that reviews are a unique opportunity for hotels to improve the hotel experience they provide to guests. Reviews, both negative and positive, can help identify actionable changes for your property. Use your hotel’s reviews to your advantage and find ways to elevate your guest’s experience.